CRU GovTech Website

Bold and mysterious brand for an ambitious undertaking

The German Government isn’t renowned for being quick to adapt to technological innovations. But that’s due to change thanks to the people at Govtech Campus Deutschland. An innovation hub that gives a direct line of communication and neutral ground to interface with the German government.

The Market
German State Innovation

The Challenge
A large undertaking that needed a brand with gravitas

The Outcome
A striking visual identity that aligns the state & the tech scene under one narrative.

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Storytelling      Brand Identity      Website Design

website design      Brand identity      Storytelling

CRU GovTech HeadlineCRU GovTech Photo
CRU GovTech Logo
CRU GovTech Poster
CRU GovTech ProgrammCRU GovTech Website

Stark contrasts, mystical underpinnings and an air of gravitas all form the basis of the identity for GovTech Campus Deutschland. It’s a project that is large and ambitious, so we felt the identity and website should reflect this too.

CRU GovTech Colors
CRU GovTech VisitorpassCRU GovTech Signage
CRU GovTech Container
CRU GovTech TypographyCRU GovTech Typography
CRU GovTech Social Posts
CRU GovTech VisualCRU GovTech Slide
CRU GovTech Slide
CRU GovTech Slide
CRU GovTech Slide
CRU GovTech Slide

The Source Code
of Our Republic.


GovTech Campus Deutschland e.V.

Project Team

Lasse Giese
Klara Hieronimus
Benjamin Clemens Nuebel
Kevin Chow
Sandra Stäbler
Nikola John
Jonathan Robrecht
Jan Erlinghagen


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